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Zoeken

# Friday, 30 November 2012
Friday, 30 November 2012 09:24:41 (GMT Standard Time, UTC+00:00) ( Package | SEO Checker | Umbraco )

This Blog is not active anymore, further posts will be available on my company website. Read new posts here

 
For those of you following me on twitter probably know I’ve been working on a new package, SEO checker for the last few months(thinking about it for a few years). Today it’s time to finally release the first beta version of this package and this is the first blog post giving you an overview of most possibilities. The next blog posts will cover more detailed information about a certain feature.

SEO Checker is build to optimize your Umbraco Site SEO! It will help you find common SEO issues on the website, help you pages rank better for a certain keyword by making sure that keyword is found on the necessary HTML elements. It comes from the idea that most Umbraco websites have SEO Issues, missing meta tags, canonical url’s , broken links, test content, inline scripting, huge viewstate (my favorite ;-)) etc. When you install SEO Checker you will find a new section where you can validate pages, find inbound link errors and find configuration errors.

I’ve recorded a few screencasts that demo the functionality, check them out. I would love to have feedback so please read further, watch the screencasts,  install the package and let me know what you think.

Validate pages

SEO checker allows you to validate a complete  site, or portions of a site. Simply select validate pages from the menu, select a root node and hit start, as you can see in the image below. 
Validation happens on a background thread, you can validate 1000 pages without having to wait for the results before leaving the page. Instead pages are added to the validation queue first.

image

When you publish a page it will automatically being added to the validation queue by default.

Once the validation queue is empty you can open the validation issues page which gives you an overview of all validation issues for a given page or template. All validations are (somehow) based on the Search Engine Optimization Starter Guide document from Google , so it’s based on facts and not on opinions from SEO consultants. You can filter the overview by errors and  warnings.It’s also possible to show resolved issues since a given date. The image below shows you the url to simplesite.com is resolved and shows you a few open issues. You can edit the page, or template directly from this overview. It’s also possible to delete the item from the overview. When you delete the item you can select the option to always ignore the issue during validation.

image

 

SEO checker datatype

SEO checker allows you to preview the Google search result snippet using the SEO checker datatype when editing content  and will give feedback about keyword usage in content and meta information. The same datatype will report validation issues based on the unpublished version of the document. This allows you to fix all issues before publishing the page to your website. In the image below you’ll see that we want to rank the page for Umbraco Modules.  If the keyword is not found in a certain tag, this will be reported as a validation issue.

image

SEO checker will look for the focus keyword in the following tags:

  • Title
  • Meta description
  • H1
  • Body
  • Url of the page

SEO checker will also report any other content related issue it found on the page. In this case it found the broken link htp://www.umbraco.com. SEO checker knows this must be http://www.umbraco.com/ and suggest you will use http:// instead of htp:// in the error description.

Fix and avoid Inbound link issues

SEO checker will report any inbound link that is broken. To fix a broken link you select the page you want to redirect to and the next time a user is browsing to the broken link the user will be redirected to that selected page. In the example below the user requested installin-modulezz.aspx. This was reported as broken. and is now pointing to the installing modules page. So the next time a user is requesting the installin-modulezz.aspx the request will be redirected to installing-modules.aspx.

image

Seo checker will avoid broken links by redirecting  url’s with the wrong extension to the correct one. So if a user is requesting http://www.somesite.nl/modules.php the request will be redirected to http://www.somesite.nl/modules.aspx. When you rename or move a document inside Umbraco SEO checker will makes sure every request for the old url is redirected to the new url.

Dynamic robots.txt and sitemap.xml

SEO checker allows you to generate a dynamic Robots.txt and Sitemap.xml files. This will make sure search engines don’t index Umbraco system folders and allows you to submit an xml sitemap to Google. You can specify settings for the xml sitemap per document type, so if you want to exclude a certain document type or change the priority it’s possible with a few clicks.

image 

URL Rewriting

You want to make sure every page can be accessed by one url. If a url can be accessed with and without www. prefix for example, search engines treat those url’s as unique and it can cost you page rank. When I was building SEO checker I had some issues with URL rewriting by editing the XML configuration files. To make it easier for you SEO checker comes with a built-in URL rewriting module that you can configure with a few mouse clicks (only one if you are not using directory url’s). 

image

Requirements

SEO checker requires:

  • IIS7
  • Umbraco Version 4.8 and up.
  • One of the following database SQL Server 2005/2008 (Express), SQL CE 4 and Mysql
  • modify rights to folders: /bin, /umbraco, and /app_data folder

Commercial package

Once the beta is over SEO checker will be a commercial package.Prices will be the same as the CMSImport  package:

  • € 99,00  for a domain license
  • € 299,00 for a server license
  • € 499,00 unlimited license

Download

Update 1/22/2012 : SEO Checker Release candidate is available

Download the beta version of SEO checker today.

BETA Warning:
This is a Beta release!! SEO checker is tested on different sites but can still have some issues in specific situations. We love to get some feedback but don't use this package in production! If you find any issues please send us an email support@soetemansoftware.nl and we will get back to you ASAP!  This beta version will expire on Feb 1 2013.

Also keep an eye on our hotfix location! Here you find the most recent bugfixes.